Archive for the ‘event’ Category

Cashmere’s Labor Day #WeekendRecap

The party in full effect (photo, courtesy of MyNinjaClothing.com):

“A couple of the Cashmere Agency crew got our Sunday Funday on at the season finale of the infamous Do Over! I walked in to hear Flying Lotus on deck, Erykah Badu on the mic, and everyone dancing.  Annie, Brandon, James, Kyle and Jasmin got there before me so they got hear the earlier DJ’s in the mix! The Do-Over is always known for the variety of good music, and the DJ’s this week included the likes of Mayer Hawthorne, Just Blaze, King Britt, Cosmic Kids. Shouts to the hosts Chris Haycock, Jamie Strong, Azul 213, and adidas Originals for a summer filled with good music, good people, and good vibes…oh, and also to the Do Over door ladies who always hold it down!”

- Rona Mercado

Mayer Hawthorne holding it down on the Do Over turntables:

Gaslamp Killer and Mr Choc chillin’ behind the booth

Flying Lotus rockin’ the crowd

The three hosts closing out the night…. thank you Do-Over for a great summer!

Kristen and Annie were soaking in the sun at Playa Del Rey beach on Labor Day. Such a beautiful day!

2,157 Comments » | Cashmere Agency, Cashmere Crew, Community, Events, Weekend, WeekendRecap, event

#FoodieFriday #Back2TheGrill2011 Recap

In last week’s #FitFriday blog, we talked about our adventurous hikes in Culver City. Today, for our #FoodieFriday, we want to show you what caused our need to burn off those extra calories.

On Friday, August 12, grilling history was made, as our very own in-house hobby chefs Anthony (a.k.a. “Grill Master Anferny” for Team Marketing) and Andrew (a.k.a. “Cooking Cow Andrew” for Team PR) stepped up to the plates (literally) to fight for the title of the official Cashmere BBQ Champ!

With our critically acclaimed visual production team as judges, Master of Ceremony Extraordinaire Ryan Ford, and Stampede’s Power 106 Legend Fuzzy Fantabulous on the 1′s and 2′s, the event was promised to be nothing but a fun feast!

Who won? Check out the video to find out…

1,859 Comments » | Cashmere Agency, Cashmere Crew, Food, FoodieFriday, L.A., Weekend, event

Freestyle Session 2011

This weekend, some of the Cashmere crew headed out to Circus in Hollywood to catch one of the best BBOY events in the world, Freestyle Session. FSS always brings out some of the best crews from the US and around the world. There were definitely some notable faces in attendance, from famous bboys to old school hip hop DJ’s.  Congratulations to our homies Jinjo Crew from Korea for taking the title!

CMinus, Byze One, J Rocc, King D

Lil Bob, Cloud, and Cros1

Rakaa from Dilated Peoples and DJ Nu-Mark from Jurassic 5

One of the judges, Poe One, from Zulu Kings getting his new PRO-Keds

J-Rocc from the World Famous Beat Junkies also getting some new kicks

DJ Premier and Pete Rock battling it out on the decks!

Congrats to the winners Jinjo Crew and runner-ups Renegade Crew

Jinjo Crew and Baby Boogaloo

The final battle between Jinjo Crew and Renegade Crew!

It was dope to see so many people all together in one spot, enjoying all aspects of the hip hop culture!

2,497 Comments » | Art, Cashmere Agency, Cashmere Crew, Community, DJs, Dance, Entertainment, Events, L.A., Weekend, event

Where The Gamers At? This Weekend: Call Of Duty XP Fan Spectacular

1,140 Comments » | Cashmere Agency, Community, Events, Games, L.A., event

#WeekendRecap – The Cashmere Family’s Star-Studded Weekend

With the BMI Urban Awards and the MTV VMA’s in town for the weekend, the Cashmere family had no problem keeping themselves busy and entertained.

Alice Han had a great time at the launch party for Skee TV 2.0 and Artist Aaron Axelrod’s pop up display of lasers and SWAT Team on Thursday night.

On Friday, the team attended the 11th Annual BMI Urban Awards at the prestigious Pantages Theater in Hollywood to support Snoop Dogg as he received the BMI Icon Award. Our PR Team worked the red carpet, while some of our other team members mingled and networked at the party and enjoyed performances from a myriad of hip hop legends that included Wiz Khalifa, Nas, Game, Dr. Dre, Daz, and Kurupt, to name a few.

Team Cashmere on the Red Carpet

Eazee St. and Young De at the after party

For more pictures form Cashmere at the BMI Urban Awards click here.

Saturday night was reigned by two West Coast legends, as DJ Quik and Suga Free rocked the stage at Club Nokia for their almost sold-out show. Our very own James Koo was there to watch them (in his words), “simultaneously pimping from opposite ends of the stage.”

Suga Free and DJ Quik rockin’ the stage

N’neka Hite was able to make it to the JW Marriott on Sunday for the 2011 MTV VMA’s where she was able to speak to some celebrities such as Rick Ross and Ron Artest. She was also able to catch a glimpse of arguably the biggest news of the weekend: Beyonce’s baby bump.

Theresa Aufner attended Freestyle Session 14 on Sunday. Here’s how she described the event: “I was impressed by the dancers’ performances, but even more so, I was blown away by seeing two of my favorite producers, DJ Premier and Pete Rock, share a stage and spin a set together.”

Congrats to the winners of Freestyle Sessions, Jinjo Crew, and the runner-ups, Renegades Crew.

Our very own visual production extraordinaire Whoopi, had the privilege of doing the visual effects for DJ Jason Bentley (LA’s KCRW), who opened this weekend for world famous DJ/Producer Deadmau5 at the Palladium in Hollywood.  Whoopi describes his experience: “I was working with the production team that put together Daft Punk’s Alive tour, they were incredibly helpful and fun to work with.”

If you know Deadmau5, you know he has the craziest stage setups!

As you can see, it was yet another epic and successful weekend for Cashmere….and many more to come!

2,162 Comments » | Cashmere Agency, Cashmere Crew, Celebrities, Community, Entertainment, Events, L.A., Red Carpet, Snoop Dogg, Television, WeekendRecap, event

CASHMERE WEEKEND RECAP

It was a busy weekend for the Cashmere team.  First stop we hit was the “Perseverance” Show at the Known Gallery.  The show featured work from famous street artists Revok, Rime, and Roid.

Then, the Cashmere crew took the short trip from Hollywood to Downtown LA for the Mad Decent Block Party.  The event was filled with good food, drinks, and dope musical performances.  Mad Decent definitely knows how to throw a party!

Next stop was Battle of the Year US prelims at Avalon in Hollywood on Saturday.  Battle of the Year is one of the biggest BBOY competitions in the world, showcasing some of the top talent from the US and abroad.

On Sunday, the Cashmere fam hit one of their favorite spots in LA, the Do-Over, to continue the fun-filled weekend.  We caught some great DJ sets, and chilled alongside one of the best DJ’s and producers in the game, DJ Premier.  The Do-Over was packed all day, as you never know who is going to hop on the decks!

Our weekend was packed with music, art, dancing, and good friends.  So LA… what’s going on this weekend?

1,734 Comments » | Art, Cashmere Agency, Cashmere Crew, Community, DJs, Events, L.A., Music, event

The Known Gallery presents “PERSEVERANCE”

The Known Gallery is one of the most dynamic and eclectic art galleries in the LA area.  Home to some of the most famous street artists in the game, the gallery has been known (no pun intended) to host some pretty inspiring exhibitions.  This weekend, Revok, Roid, and Rime members of the famed Seventh Letter crew will be hosting an exhibit called “Perseverance”.

Check out the video about PERSEVERANCE by Revok on Vimeo.

Event info:

The Seventh Letter & RVCA proudly present…
PERSEVERANCE
featuring all new works by REVOK, RIME and ROID

KNOWN GALLERY
441 North Fairfax Avenue
Los Angeles, CA 90036
310-860-6263

Public opening: August 20th, 2011 | 8-11pm
More details: http://knowngallery.com/blog/

1,763 Comments » | Art, Community, Design, Events, L.A., event

Tonight: The Art of [Anti] War

“Art is an incredibly powerful weapon. But if we look at art, historically, it’s always been used to convince people of a world view.”
–Carol Wells, Director/Center for the study of Political Graphics

Join L.A. at Footsies at 10pm tonight in sending a message at the pre-launch event for LA Vs. War: Takeover Special Edition! LA Vs. War chooses education, jobs, health, compassion, and community over WAR. The art exhibition is happening September 9-11 and will send a creative PEACE shockwave out into the world. They need YOUR help in getting the doors open & spreading the word from L.A., across the U.S. & beyond.

Tonight’s special event is promised to be a fun night of music, live painting and T-shirt printing with the LA Vs. War family.

DJ’s: Coleman, Azul, Plann.B

LIVE PAINTING: Mear One

Check the video on LA Vs. War here: http://kck.st/oX3iAu

RSVP to the LA Vs. War Facebook Event

More LA Vs. WAR info at:
http://vswar.org/
https://www.facebook.com/vswar
http://twitter.com/lavswar

2,300 Comments » | Art, DJs, Design, Entertainment, Events, L.A., Music, event

Stones Throw Wins Red Bull Music Academy Culture Clash in Los Angeles

Smog (on left stage) gets wild cheers from the crowd

Last night, Los Angeles showed the Red Bull Music Academy that the United States edition of Culture Clash can be just as live as London. Over 1,500 music lovers made their way to Exchange LA downtown to watch their favorite music collectives battle it out to see who is LA’s best. The contenders were Dim Mak, Dub Club, Smog, and Stones Throw and they had four rounds to show the crowd their best and hope to get crowned LA’s top collective.

Each collective was given their own stage, in their own corner of the venue with the crowd filling in the middle and the balconies. Round one saw each crew getting the crowd amped using their unique mixing styles and notable names from each crew. Some highlights from round one was Dub Club putting their spin on Peter Tosh’s “Legalize It,” Smog’s classic dubstep selections, Stones Throw missing old and new with Snoop and Michael Jackson and finally Dim Mak with a house-party themed stage complete with sofa and beer-pong.

Round two had even more in store, as each collective brought a surprise guest to the stage. This round saw the likes of Rass Kass for Smog, Shinehead for Dub Club, and the Pharcyde’s Fat Lip showed up for Dim Mak. The crowd favorite was Baby Boogaloo for Stones Throw, the five-year-old hip hop dancer who not only killed it with his dance moves, but also got down on the mic.

Round three was the “mix-up” round and it was time for the crews to get creative. Stones Throw opened up the round by getting a little country and mixing in “The Devil Went Down to Georgia” complete with some square dancing moves from their emcees. Dim Mak got down with an old school vibe that brought back The Fugees.  Dub Club added some reggae into the mix and Smog took it to another level by mixing dance, hip hop, electro, reggae and more – really stepping up to the challenge of the round.

In the final round – the “banger” round – had each collective get five minutes of freedom. The crews got wild with Jeopardy game and crowd champagne spray courtesy of Dim Mak, followed by Dub Club bringing ninjas – yes, ninjas – out during “Ninja Mi Ninja” with surprise guest Courtney Melody. Smog decided to bring out 12th planet and Stones Throw finished with Planet Asia.

All the collectives brought their best, but in the end, there could only be one winner. By a roaring approval from the crowd, Stones Throw was crowned LA’s top music collective and Red Bull Music Academy Culture Clash’s first ever U.S. champions.

It was an amazing night of great entertainment and even better music and we’re so glad we could be apart of  it. Check out pictures of the event below!

Exchange LA hosted Red Bull Music Academy Culture Clash

Five-year-old Baby Boogaloo was Stones Throw’s surprise guest

Stones Throw is announced as winner of the first Red Bull Music Academy Culture Clash to be held in the U.S.

Dim Mak’s stage at Red Bull Music Academy Culture Clash

Stones Throw guest Jody Watley (right) performs in the fourth round

Jah Faith performs for Dub Club

Photo Credits: Carlo Cruz/ Red Bull Photofiles

575 Comments » | Cashmere Agency, Music, event

Fundraising Event: LA 4 PK

This event is a Silent Auction to provide flood relief for Pakistan
Saturday, Oct. 16th
$12/All Ages

DJ Sets by: B+ (Mochilla)
Coleman (Mochilla)
Gomez Comes Alive (Anda!)
Jeremy Sole (KCRW/Afro Funke)
Mahssa (B-Music/Finders Keepers)
Nu-Mark (Jurassic 5/Blend Crafters)
Reyes (Tropico de Nopal)
Sacred (Poobah/Juju)
Special Performance by: Brother J of X-Clan
For more info, email LAforPK@gmail.com
100% of proceeds will to go Operation USA www.opusa.org

1,572 Comments » | event