Archive for the ‘Kicks’ Category

CASHMERE’S KICKS OF THE WEEK: GOURMET NOVE

Wednesday, February 10th, 2010

The quality and design from Italian Footwear connoisseurs, Gourmet, is always on point and every season seems to bring about a more innovative line than the previous one. Gourmet’s growing line of lifestyle sneakers continues their evolution with its Spring 2010 Collection and newest model, The Nove.

Gourmet gives their sneaker line-up a very polished look in premium material constructions. The sweet honey on white Noves are extra buttery made with real lizard skins, one of the premium leathers in the world, giving the shoe a luxury feel and look. The shoe is finished off with pig skin liner, memory foam insoles and a custom printed mid-sole. They’re also available in black on black colorway too!

Gourmet’s 2010 spring collection is bright and trendy– a great choice for someone looking for fashion-forward shoes with athletic inspiration. Cop your pair of Noves at finer retailers like Undefeated (or online here) in a couple weeks.

Snoop Imperial Marches through the Big Apple

Tuesday, February 9th, 2010

Once again,  Snoop Dogg did it big in New York City last Friday as he marched through Times Square flanked by Darth Vader and R2-D2 in promotion of the new line of Adidas Originals Star Wars apparel and sneakers.  Starting at the Foot Locker store on West 34th Street, Snoop Dogg led an army of Stormtroopers along Broadway to the Times Square Foot Locker and concluded its parade at the Adidas Originals store in SoHo.

If you missed it, check out this exclusive footage of Snoop marching with Darth Vader and his crew of Stormtroopers through Time Square. Head over to ShopAdidas.com to check out the Adidas Originals Star Wars collection edition of T-shirts, hooded jackets, and shoes.

Ode to the sneakerheads!

Monday, October 19th, 2009

“Hmmm…Sneakerheads.” Some people ask, “What does that even mean?”  Well, most of us here at Cashmere are guilty of that title.  We like to collect nice kicks…it’s almost considered art to us – aesthetically pleasing to the eye with all the different colors, styles and fabrics.  Although the term “sneakerhead” has recently become the “cool” fashion statement, many of these sneaker fiends have been underground for quite sometime and it isn’t until now that they’ve gotten recognition.

According to a recent article by BrandWeek, “Sneakerheads” are looking to be the future of marketing! Since the downfall of print magazines, marketers for major shoe companies have been looking for the newest way to market their shoe.  They have found that the niche group of “Sneakerheads” are the future.  “We have seen the sneaker culture increase over the past several years to the point where, today, bloggers are integral partners in helping spread the word about coming products,” says Simon Atkins, director of Adidas’ Sports Style Division U.S.  “We’re putting a lot of effort into this type of consumer, and we’re spending a lot of time on them.”

Nowadays, if you sell sneakers in the U.S., you have no choice but to form good relationships with a handful of bloggers who act as tastemakers for the category. And if you want to do that, you’ll have to go through Rich Antoniello.  Antoniello is the publisher of Complex Media, which produces Complex magazine, but is also affiliated with five of the top blogs in the category — including NiceKicks.com (one of the most influential shoe blog/website on the internet!) — which together collect 2.2 million unique visitors and 22 million impressions per month, according to Google Analytics.

Now that this group of influential fashion tastemakers finally gets recognition, we’re excited to see how “sneakerheads” will shape fashion styles and the online marketing sphere – both areas which Cashmere is immersed in! For more on this Brandweek article, click (here)

Weekly Cashmere Collection…what we are feelin’ at the moment

Friday, March 7th, 2008

Rona’s new find of the week: Her Scurvy Paul Frank iPhone case!

I stumbled across some new Paul Frank iPhone cases while visiting the La Jolla Apple store. There were a variety of Paul Frank cases, both folio cases and silicone cases. I prefer the silicone cases…but couldn’t decide between the one with the bass guitar on it and the one with the Skurvy print…I ended up selecting the Skurvy one because it was more colorful.

The case fits on my iPhone quite snuggly, and seems to do a decent job of protecting it. I think the inCase silicone cases are probably a little better in terms of protecting the iPhone, just not as cute. The only downside of the Paul Frank iPhone case seems to be that it attracts a lot of dust and lint, maybe it just stands out more because it’s a black case.

Just another case to add to my collection…looks like I’m on my way to having a collection of cases to match my kicks.

Get it Mama….T is lovin these Kicks…

Adidas recently teamed up with one of the leading female fashion designers in street wear to produce one of the most original collaborations to drop in a long time; the first shoe in the Womens Remix Collection… the Pro MAMA.

MAMA creator Gabriella A. Davi-Khorasanee is known for her fly fashion forward designs and elevating the female street wear scene to new heights with her high-end approach to a culture so immersed in casual attire.

Bringin it back with the oldschool 90′s basketball shoe, Gabriella adds her MAMA touch to the adidas ProModel not to mention she ties in her infamous tag line “always a lady.” The shoe has subtle but noticeable details that any sneaker fanatic would notice…. the traditional 3 white stripes over a heart embossed black leather background. And my favorite part….. the dope oldschool looking MAMA nameplate lace lock.

This release is strictly for the ladies and will also feature an updated version of MAMA’s lace New Era, MAMA nameplate necklace and matching apparel. Get it MAMA!!!!

Top audiophile pick of the week, courtesy of Justin “Jet” Li…

Audiophiles have had a tough time of it in recent years. Ever since the digital music revolution made it possible for music lovers to archive entire collections on a hard drive, high fidelity and the golden age of home audio equipment have all but disappeared. Fortunately for the stalwarts, a few companies still value the home stereo system as an important element in modern living.

The British manufacturer of high performance speakers, KEF, recently teamed up with the Italian manufacturer, Giorgetti, to prototype a beautiful hybrid stereo-cum-shelving unit, queerly dubbed Stringless Pleasure. Designed by the architect Chi-wing Lo for the Creation 9707 project (a campaign to promote Hong Kong design), the unit is fabricated from antique wood and accentuated by precious stone dials, a slot load CD drive, and a concealed iPod dock.

Kelvin Wants to ROCK out with the Daft Punk Chicks…

Daft Punk gets get funkadelic.

http://youtube.com/watch?v=MnL1xE1WFe0

Girls in underwear dancing with shiny boxes on their heads… ’nuff said.

Embracing the Renaissance with Salvador Dali’s Swans Reflecting Elephants – Samantha the intern’s pick of the week

This is one of my favorite paintings; it shows how creative Dali was as an artist. If you look closely you can see the detail, the swans transform into elephants and other elements are utilized as well.

Street Movement… from the graphic design intern Sergio:

Street Art!!!! Bam, it’s there for anyone to see at any point in time. No one has to pay to see it. This society is bombard by ads and its ok, yet when the space isn’t paid for we think it’s an eyesore. A majority of people who have done street art / graffiti have become designers that fund their personal work. It is a perfect way to design without losing your soul. Artists have always made political posters, Shepard Fairy though is one taking it to a more contemporary time now with elections brewing, with his talents shows his support of Barack Obama. Pivotal for our generation because it also motivates younger voters to take a look at politics and go out and vote.

Kosta is takin it back to the days of the Muppets…Kermit the face of Supreme:

Terry Richardson gets busy with Kermit and Supreme. Every year Supreme has a celebrity to take a photo with there shirt on. This years celebrity is my all time favorite. Kermit the frog. Hes my homeboy from way back!!! But besides that Supreme always comes with interesting and creative marketing schemes and this one tops it off! Its so brilliant to get a puppet that the whole world knows. And not just kids but adults too. Genius. I wonder how much he costs?